Category Archives: Ecommerce

The Hottest eCommerce Trends This 2020

The Hottest eCommerce Trends This 2020

1. Social commerce

Social commerce is rapidly changing the ecommerce industry. Running an online business in Malaysia can be challenging, so you need to leverage on the power of social media to strengthen your online presence. A trend that you can take advantage of this 2020 is the emergence of social commerce. Why don’t you allow your customers to shop directly from your social media platforms?

2. Voice commerce

According to a study done by Invespcro, half of all online searches this 2020 will be done by voice. In addition, they found out that by 2022, more and more people will engage in voice shopping. Never miss out on this ecommerce trend. Allow your customers to find the products they need, and then add them to the cart via a voice assistant. This is not easy to do, but it’s worth the investment.

3. Video content

Do you know that brain processes videos thousands of times faster than text-heavy content? As per Hubspot, 85% of online shoppers are more likely to purchase services and goods after they watch engaging promotion videos. Digital professionals believe that this trend will provide more opportunities for your online venture to grow.

4. Mobile commerce

Expect mobile commerce to dominate the digital landscape this coming 2020, and in the coming years. For the convenience of online shoppers, more ecommerce platforms are offering and supporting more mobile payment methods. At this day and age, PayPal and credit card payments are not enough.

5. Big data and automation

The consumer-first approach is currently at the forefront of the ecommerce industry. IN order to satisfy the needs of the clients, businesses are now using Big Data. Its primary goal is to predict and analyze consumer behavior. As an online business owner, you must learn how to develop new strategies based on these forecasts.

eCommerce Website Development 101: 5 eCommerce Myths Exposed

eCommerce Website Development 101: 5 eCommerce Myths Exposed

Anyone can do ecommerce because it’s very easy.

Many people think that running an ecommerce business is quick and easy. Well, sorry to disappoint them. It’s not really that easy. eCommerce is a long-term, complex process that incorporates tons of elements, from products and functions to customer service and marketing strategies.

You can never provide a lot of information.

One of the most common, popular myths in the ecommerce website development is that you can never provide customers with a lot of details. People think that providing customers with too much information can negatively impact their buying decisions? Don’t fill your web pages with distracting, overwhelming elements.

All security badges inspire confidence.

Online security is indeed paramount. In order to establish trust and credibility, you need to inspire the utmost confidence in your users. Simply adding security badges to checkout pages wouldn’t do a thing. You need to do more than that. Show them that your ecommerce website is trustworthy.
 


Cross-sell at each promising opportunity.

If you are not yet familiar with cross selling, then now is the best time to learn more about it. While it works well in physical stores, it doesn’t really translate properly online. Look for the best strategy you can implement. Don’t cross-sell products which are unrelated. Don’t bombard people with additional choices. Keep it away from your checkout page.

A successful ecommerce strategy depends solely on the website.

Choose the best ecommerce web development company you can find. Trust these professionals, and listen to their advice. This is a popular eCommerce myth. However, you must understand that not everything would fall under their expertise. They may be experts when it comes to creating ecommerce websites, but you shouldn’t depend on that alone. You must also focus on good customer service, and user experience.