Category Archives: Ecommerce

eCommerce Website Development 101: 5 eCommerce Myths Exposed

eCommerce Website Development 101: 5 eCommerce Myths Exposed

Anyone can do ecommerce because it’s very easy.

Many people think that running an ecommerce business is quick and easy. Well, sorry to disappoint them. It’s not really that easy. eCommerce is a long-term, complex process that incorporates tons of elements, from products and functions to customer service and marketing strategies.

You can never provide a lot of information.

One of the most common, popular myths in the ecommerce website development is that you can never provide customers with a lot of details. People think that providing customers with too much information can negatively impact their buying decisions? Don’t fill your web pages with distracting, overwhelming elements.

All security badges inspire confidence.

Online security is indeed paramount. In order to establish trust and credibility, you need to inspire the utmost confidence in your users. Simply adding security badges to checkout pages wouldn’t do a thing. You need to do more than that. Show them that your ecommerce website is trustworthy.
 


Cross-sell at each promising opportunity.

If you are not yet familiar with cross selling, then now is the best time to learn more about it. While it works well in physical stores, it doesn’t really translate properly online. Look for the best strategy you can implement. Don’t cross-sell products which are unrelated. Don’t bombard people with additional choices. Keep it away from your checkout page.

A successful ecommerce strategy depends solely on the website.

Choose the best ecommerce web development company you can find. Trust these professionals, and listen to their advice. This is a popular eCommerce myth. However, you must understand that not everything would fall under their expertise. They may be experts when it comes to creating ecommerce websites, but you shouldn’t depend on that alone. You must also focus on good customer service, and user experience.